Effective date: 2nd January 2023
At IABAI SaS ("IABAI"), we understand that your privacy is important and that you are concerned about how we use and share your personal data. We take the protection of your information seriously and encourage you to read our Privacy Policy to learn more about how we handle your data. By accessing or using our website ("Site"), you acknowledge that you accept and agree to the practices and policies outlined in our Privacy Policy.
You also consent to our collection, use, and sharing of your information as described in this policy. It's important to note that your use of Electric's Site is always subject to our Terms & Conditions, which includes this Privacy Policy. If any terms are used in this Policy without being defined, they will be given the definitions outlined in the Terms of Use.
What Does This Privacy Policy Cover?
This Privacy Policy pertains to the handling of personally identifiable information ("Personal Data") collected by us when you access or use our Site. The term "Personal Data" encompasses any information that pertains to a particular individual and includes information referred to as "personal information" or "personally identifiable information" under applicable data privacy laws, rules, or regulations. This Privacy Policy does not extend to the practices of entities we do not own or control, or individuals we do not manage. We collect a variety of Personal Data from our users, as further detailed below, and we utilize this information internally in relation to our Site, including personalization, provision, and improvement of our services, contact with you and other users, fulfillment of your product and service requests, and analysis of your use of the Site. In certain circumstances, we may also disclose some Personal Data to third parties, but only as described below.
Which Personal Data Do We Collect From You?
The following categories of Personal Data have been collected and will continue to be collected by us in the past and future 12 months:
Category of Personal Data |
Examples of Personal Data Collected |
Categories of Third Parties With Whom We Share this Personal Data: |
Profile or Contact Data |
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Device/IP Data |
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Web Analytics |
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Social Network Data |
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Consumer Demographic Data |
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Geolocation Data |
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Categories of Sources of Personal Data
We obtain your Personal Data from various sources, including when you provide such information directly to us, information provided to us by third-party business partners or service providers, and automatic collection of Personal Data associated with your use of our Site.
You
When you provide information directly to us:
Whenever you use our Site, we receive and save information about your browser or device on our server logs. This information may include your IP address, geolocation data, device identification, details about the type of browser and/or device you’re using, and the page or feature you requested. To help us recognize your browser or device and track how many people visit our Site and when, we use “cookies” which are small identifiers that we transfer to your browser or device. You may be able to adjust the settings on your browser or device to reject or limit the acceptance of cookies, but this may impact your ability to use some of our features.
Any information that you intentionally provide to us is received and stored. For instance, if you fill out a form on the “Contact Us” page, we gather Personal Data such as your name, email address, phone number, and the company you are seeking information for. Registration with us or use of some of our features may necessitate the provision of specific information.
If you have provided us with a means of communication, such as your email address, we may contact you. This could include promotional email offers from Electric or other businesses, or emails regarding your use of our Site. We may also receive a confirmation when you open an email from us, which helps us improve our services and make our communication with you more engaging. If you prefer not to receive any communication from us, please let us know by sending an email to contact@iab.ai.
When you click on a link to a third-party website or service, they may also send cookies to your browser or device. Please note that this Privacy Policy doesn't apply to how third parties use cookies, and we're not liable for their privacy policies and practices. You should be aware that cookies placed by third parties may still track your online activities even after you've left our Site, and those third parties may not respect your browser or device's "Do Not Track" settings.
The data we collect from your interaction with the Site may be utilized to create customized content that we believe would be of interest to you, based on your usage patterns. Furthermore, this data can be used to enhance the Site's functionality. For instance, it enables us to understand how frequently users use specific features of the Site, allowing us to make the Site appealing to as many users as feasible.
When you use the Site, automatic collection of the information below takes place:
Through Cookies, as defined in the "Tracking Tools, Advertising and Opt-Out" section below.
If your browser has location-tracking capabilities, we may obtain information regarding your location.
If you choose to download and install any of the applications and software that we offer, we may collect and receive data transmitted by your device to provide you with the appropriate Site services.
Third Parties
Vendors
Personal Data is exchanged and/or gathered by us from specific third-party service providers and agents, such as analytics providers. These parties work on our behalf and provide us with services that are relevant to the objectives outlined in this Privacy Policy or our Terms of Use.
Data is processed by us to manage, enhance, comprehend, and customize our Site. The following are the ways in which we use Personal Data:
Providing, Customizing, and Enhancing the Site:
Supplying you with the products, services, or data you have requested.
Fulfilling the reason(s) for which you have provided us with the information.
Providing assistance and support for the Site.
Advancing the Site, which includes testing, research, internal analytics, and product development.
Personalizing the Site, website content, and communications based on your preferences.
Responding to user queries and fulfilling their requests.
Undertaking fraud protection, security measures, and debugging.
Carrying out
other business purposes as mentioned during the collection of your
Personal Data, or as stated in relevant data privacy regulations,
such as the General Data Privacy Regulation (GDPR).
Promoting our service
Advertising and selling our services.
Displaying
advertisements to you, which may include interest-based or online
behavioral advertising.
Communicating with You
Answering any correspondence we receive from you, contacting you when it is necessary or requested, and sharing details about Electric, our services, or the Site.
Sending emails
and other types of communication that adhere to your preferences, or
that contain content that we believe will attract your attention.
Complying with Legal Obligations and Enforcing Legal Terms
Abiding by legal requirements under applicable laws, regulations, court orders, or other legal processes, such as preventing, detecting, and investigating security incidents and activities that may be illegal or prohibited.
Meeting our contractual obligations.
Safeguarding the rights, property, or safety of you, Electric, or another entity.
Enforcing any agreements that we have with you.
Responding to claims of third-party rights being violated by any content or posting.
Resolving disputes.
Maintaining
the security of our products and services.
We reserve the right to access, read, maintain, and reveal any information that we consider necessary to comply with the law or court order; enforce this Privacy Policy and other agreements; or safeguard the rights, property, or safety of IABAI, our staff, users, or other parties.
We will not acquire additional categories of Personal Data or employ the Personal Data we have collected for reasons that are substantially different, unrelated, or incompatible without notifying you.
Will IABAI share any of the Personal Data it receives?
We reveal your Personal Data to the classes of service providers and other entities mentioned in this section. Depending on the state regulations that apply to you, some of these disclosures may be considered a "sale" of your Personal Data.
Service Providers
At times, we may engage the services of other companies and individuals to carry out tasks on our behalf and share your information with them to provide you with products or services. For instance, we may use a third-party mail management service to send you emails on our behalf. Unless we notify you otherwise, our agents are not permitted to use the Personal Data we share with them beyond what is necessary to aid us. These service providers may include:
Hosting,
technology, and communication providers.
Advertising
Partners
These parties help us market our services and offer
you other deals that may pique your interest. They include:
Ad networks.
Data brokers.
Marketing
providers.
Analytics
Partners
These parties offer analytics on website traffic or
Site usage. They include:
Companies that track how users found or were referred to the Site.
Companies that track how users interact with the Site.
Legal Obligations
We may disclose any Personal Data we collect to third parties in connection with the activities described in the "Complying with Legal Obligations and Enforcing Legal Terms" section of our "Personal Data collection for commercial or business purposes" statement above.
Business Transfers
In the event that we decide to sell or purchase assets, we may share and/or transfer Personal Data such as account and contact information during the evaluation or execution of such transactions. Additionally, if we are acquired, go out of business, enter bankruptcy, or undergo any other change of control (in whole or in part), Personal Data may be one of the assets transferred to or acquired by a third party.
Data that is Not Personal Data
We may anonymize your Personal Data to remove any identifying information and share that information with our partners. We may also share aggregated usage information with our partners or allow them to collect that information directly from you. Our partners may use this information to gain insights into how often and in what ways people use our Site, with the aim of providing you with a better online experience.
Tracking Tools, Advertising and Opt-Out
The Site uses various tracking tools such as cookies, pixel tags, web beacons, clear GIFs, and JavaScript (collectively referred to as "Cookies") to help our servers identify your web browser, analyze your visit and usage patterns, understand trends, and improve our Site. These Cookies are small text files that are stored on your computer, tablet, phone or similar device whenever you access our Site. We may also collect information from third parties, including those who have placed their own Cookies on your device(s), such as Google LLC, Microsoft, Facebook and LinkedIn. However, please be aware that the Site does not currently support "Do Not Track" requests sent from a browser. We also offer options to opt-out of certain advertising-related Cookies, as described in the following sections.
The following varieties of Cookies are utilized by us:
Essential Cookies
These Cookies are necessary to provide you with the features or services that you have asked for. For instance, some Cookies enable you to access secure areas of our website. Disabling such Cookies may render some features and services inaccessible.
Performance/Analytical Cookies
We employ these Cookies to comprehend how users interact with our Site. These Cookies gather data on the number of visitors to the Site, the pages viewed by visitors, and the duration of their visits.
To locate the Cookie settings available to you, refer to the "preferences" or "options" section of your browser's menu. To obtain additional information on Cookies, including details on how to manage and erase Cookies, please visit http://www.allaboutcookies.org/ if you are situated in the European Union.
We hereby confirm and guarantee that our services strictly adheres to the General Data Protection Regulation (GDPR), and we fully comply with all the necessary requirements and obligations outlined by the regulation to protect the privacy and personal data of our users. We also provide consumers with better understanding and control over ads that are personalized based on their online behavior across various websites and platforms.
To exercise control over Interest-Based Ads served by participating third parties, and to opt-out of receiving behaviorally targeted ads from such organizations, please visit the user information website of the European Interactive Digital Advertising Alliance at http://www.youronlinechoices.eu/.
Can I trust that my Personal Data is safe?
We make every effort to safeguard the privacy of your Personal Data stored in our records. However, we cannot assure complete security as unauthorized access or use, software or hardware malfunction, and other circumstances may jeopardize user information at any given moment. We take precautions to secure Personal Data by employing suitable technical and organizational measures appropriate for the type of data and processing activity involved.
What is the duration of Personal Data retention?
We store Personal Data about you only as long as necessary to furnish our services to you. However, in certain circumstances, we may retain Personal Data for a longer duration if required to comply with legal obligations, settle disputes, collect owed fees, or if authorized or compelled by applicable laws, regulations, or rules. Subsequently, we retain some information in a de-identified or consolidated format that does not disclose your identity personally. Further information about data retention can be found at the following terms and conditions.
What Personal Data can I access and what choices do I have?
At present, the Site does not allow access to your information. If you have any inquiries about the information we may have collected about you in connection with your use of the Site, please reach out to us at contact@iab.ai.
You have the option to decline the provision of information to us, but please note that certain information may be required for registration or use of specific Site features. You may have the ability to add, modify, or delete information, as previously mentioned. If you choose to update information, we may retain an unedited copy of the information in our records. Even if you request deletion of information from your account, some data may still be retained in our records. After updating or deleting your Personal Data, we may utilize aggregated data derived from or incorporating your information, but not in a way that would personally identify you.
Personal Data of Children
We do not intentionally gather or request Personal Data from children below the age of 18. If you are below 18 years old, please do not attempt to enroll in the Site or submit any Personal Data to us. In the event that we become aware that we have collected Personal Data from a child under 18 years of age, we will take prompt measures to delete such information. If you believe that a child under 18 years old may have provided us with Personal Data, please get in touch with us at contact@iab.ai.
European States
If you are a resident of the European Union (“EU”), United Kingdom (“UK”), Lichtenstein, Norway, or Iceland, you may have additional rights under the EU General Data Protection Regulation or the UK General Data Protection Regulation (collectively, the “GDPR”) with respect to your Personal Data. In this section, we use the terms “Personal Data” and “processing” as defined in the GDPR. The term “Personal Data” generally refers to information that can be used to identify an individual, and “processing” covers actions related to the collection, use, storage, and disclosure of such data. Electric serves as the controller of your Personal Data processed in connection with the Site. In case of any conflict between this section and any other provision of this Privacy Policy, the policy or portion that offers greater protection of Personal Data will prevail to the extent of such conflict. If you have any questions about this section or whether any of the following applies to you, please reach out to us at contact@iab.ai. Note that we may also process Personal Data of our customers’ end-users or employees in connection with our provision of certain services to customers, in which case we act as the processor of Personal Data. If we are the processor of your Personal Data (i.e., not the controller), please contact the controller party in the first instance to address your rights with respect to such data.
Personal Data We Collect
The section above titled "Categories of Personal Data We Collect" provides a detailed account of the Personal Data that we gather from you.
Personal Data Use and Processing Grounds
The section titled "Personal Data collection for commercial or business purposes" explains how we use your Personal Data. We will only process your Personal Data if we have a lawful basis for doing so. These lawful bases include consent, contractual necessity, and our "legitimate interests" or the legitimate interests of others, which are further elaborated below.
Contractual Necessity: We process Personal Data related to contractual necessity, which means that we need to process the data to perform under our Terms of Use with you, allowing us to provide you with the Site. Failure to provide such Personal Data will result in your inability to use some or all portions of the Site that require such data.
Legitimate Interest: We process Personal Data when we believe it furthers our legitimate interests or those of third parties, including profile or contact data, web analytics, social network data, consumer demographic data, geolocation data, device/IP data (including IP addresses and log data), cookies and other tracking technologies collected by our service providers like Google, Microsoft, Facebook and LinkedIn.
We may also de-identify or anonymize Personal Data to further our legitimate interests. Examples of our legitimate interests include providing, customizing, and improving the Site; marketing our services; corresponding with you; providing customer support; protecting you from fraud or security threats; meeting legal requirements; and enforcing legal terms.
Consent: In certain cases, we process Personal Data based on the consent that you expressly grant us at the time we collect such data. When we process Personal Data based on your consent, it will be clearly indicated to you at the point and time of collection.
Other Processing Grounds: From time to time, we may also need to process Personal Data to comply with a legal obligation, if it is necessary to protect your vital interests or those of other data subjects, or if it is necessary for a task carried out in the public interest.
EU Data Subject Rights
Regarding your Personal Data, you are entitled to certain rights as stated below. If you would like more information about these rights or would like to make a request, please contact us via email at contact@iab.ai. It's important to note that there may be situations where we are unable to fully comply with your request, such as if it is deemed frivolous or impractical, jeopardizes the rights of others, or is not legally required. However, in such cases, we will still notify you of our decision. Additionally, we may require further information, including Personal Data, to verify your identity and the nature of your request.
You are entitled to various rights regarding your Personal Data as described below:
Access: You may request more information about the Personal Data that we have about you and obtain a copy of that data.
Rectification: If you believe that any of your Personal Data that we hold is inaccurate or incomplete, you can request that we correct or add to it.
Erasure: You can ask us to delete some or all of your Personal Data from our systems.
Withdrawal of Consent: If we process your Personal Data based on your consent, you have the right to withdraw your consent at any time. However, if you do so, you may need to provide explicit consent on a case-by-case basis for the use or disclosure of certain Personal Data that is necessary for you to use our Site.
Portability: You may request a copy of your Personal Data in a machine-readable format and ask us to transfer it to another controller where technically feasible.
Objection: You can inform us if you object to the further use or disclosure of your Personal Data for certain purposes, such as direct marketing.
Restriction of Processing: You can ask us to limit further processing of your Personal Data.
Right to
File Complaint: You have the right to file a complaint about
Electric's handling of your Personal Data with the supervisory
authority of your country or EU Member State. A list of Supervisory
Authorities is available here:
https://edpb.europa.eu/about-edpb/board/members_en.
Personal Data Transfers
The Site is operated and hosted by IABAI and its service providers in France. Please note that if you do not reside in France, laws may differ from those in your country. By using the Site, you acknowledge and agree that IABAI may transfer your Personal Data, regardless of whether you provided it or it was obtained from a third party, to France and store it on French servers. IABAI is authorized to transfer, store, and process your Personal Data to and in France, as well as in other European countries or privacy-regulated countries..
May IABAI modify this Privacy Policy?
As part of our ongoing efforts to enhance our Site, we may revise this Privacy Policy periodically, and we will inform you of any changes by posting a notice on our Privacy page, sending you an email, or using another method. Please be aware that if you have declined to receive legal notices from us (or if you haven't provided us with your email address), these legal notices will still apply to your use of the Site, and you are responsible for reading and comprehending them. If you continue to use the Site after we have posted changes to the Privacy Policy, it means that you accept all the modifications. The use of the information we currently collect is subject to the Privacy Policy that was in place when that information was collected.
How can I obtain more information about this Policy?
If you have any inquiries or doubts regarding our Privacy Policy, please send us a detailed message at contact@iab.ai, and we will strive to address your concerns as best we can.
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